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Slope vs. Dots
The way to get better when progress is ambiguous is to focus on slope, not dots.
Stop Beating Yourself Up
Beating yourself up is a waste of time. Here’s how to stop doing it.
You Need to Own the Risk
Making your first sale is about owning the customer’s risk. Most entrepreneurs ignore this and regret it - here’s how to not do that.
Categories
Customers will instinctively put your business in a “category.” Usually, it isn’t the category you’d choose. Learn how to pick your own category and choose what you compete against.
The ERP Rubric - How to Gauge Your Idea’s Potential
An editable template that’ll help you gauge the potential of your idea at the earliest stage.
The Vacuum Strategy - Letting Go To Move Forward
A new strategy needs space - the only way to create that space is through a vacuum. But they’re disappearing. Here’s how to keep them in your life.
The Good Bad Box
A better alternative to the Eisenhower Box for figuring out what you should work on in a given day.
A New Entry to the Never Work List: Moderation
A new entry to the Never Works List: Moderation.
How to Make Decisions Like a Proper Business
Making decisions is hard. Here’s a framework to help make them easier and keep your business on track.
How to Stay Irresistible
The secret to staying top-of-mind with customers? Relentlessly solving one clear, emotional pain point.
Speed and Conviction
A call to move faster and trust your instincts, with examples of how speed creates leverage in early startups.